General Thinker Profile


Nominated by:

GK VanPatter
SenseMaker, Author, Advisor, CoFounder
New York, United States

Julian has nominated 1 Thinker. View Them.

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Julian Jenkins

Knowledge Design Maestro | Second Road

Sydney, Australia

"If it's not working, change your paradigm"

Generally thinking:

Education & Academia
Business, Work & Strategy
Technology & The Future
Global Issues
Arts & Entertainment
Creativity & Design

My tags:

Business DevelopmentCultureHistorySocial ChangeStrategy GeneralWriting

Very good at:
+ Creating arguments, tools and processes for strategic change
+ Simplifying complexity, especially for corporate documents and information
+ Designing and facilitating effective multistakeholder conversations

About me & my work:

I work with Second Road, a strategic innovation consultancy based in Sydney. Our mission is to shift organisations out of the tyranny of operational busyness , technical complexity and information overload, and to develop new tools, processes and capability for strategic thinking. We are pioneers in the application of Design Thinking to strategy and enterprise-level strategic change. We typically work with the senior leadership teams of large corporate and government organisations in several important areas of strategic innovation:

1) Strategic Coherence - engaging leadership teams and the wider organisation in forming a coherent story about the future direction of the business

2) Proposition Innovation - helping businesses understand their customers and find new value propositions

3) Organisational Innovation - redesigning key organisational management processes and systems to support strategic change and innovation, as well as building new internal capabilities

4) Strategic Intelligence - lifting organisational information, especially plans and reports, to a more strategic level and making them more useful and digestible for the user

My key areas of activity including facilitating strategic conversations, reinventing management systems, redesigning documents and information and advising on large-scale change programs. I have published articles on a number of topics associated with strategy, design, information and innovation, and won an international information design award for work on redesigning a financial services product prospectus.

My links:

Second Road

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