General Thinker Profile


Nominated by:

Remo Giuffre
Founder & Director
Bondi Beach, Sydney, Australia

My Network Friends

Michael Ebeid

CEO & Managing Director | SBS

Sydney, Australia

"Celebrate Diversity"

Generally thinking:

Technology & The Future
Media & Journalism
Arts & Entertainment

My tags:

Brand StrategyBusiness DevelopmentCommunityCultureDigital MediaDramaEntertainmentGovernmentJournalismMarketingMediaMedia RelationsTechnologyTelevisionTravel

Very good at:
+ Leadership
+ Strategy & Digital Media
+ Organisational Culture Change

About me & my work:

I am proud to be leading an organisation that inspires all Australians to explore, appreciate and celebrate our wonderfully diverse world through great story telling.

SBS has really embraced the digital world, expanding its services across new platforms and reaching more and new audiences. I want to ensure that SBS provides Australians with a real alternative to other Networks.

Prior to joining SBS I was the Executive Director of Corporate Strategy and Marketing for Australian Broadcasting Corporation (ABC).

Prior to the ABC, I spent ten years with Optus Communications where my last role was Director of Commercial Operations for the Consumer Division, responsible for strategy, business development, regulatory and finance across internet, Pay TV and telephony.

Before that I worked at IBM for nine years in Australia and Asia across a variety of roles.

My links:

SBS | The Special Broadcasting Service (SBS) was founded on the belief that all Australians, regardless of geography, age, cultural background or language skills should have access to high quality, independent, culturally-relevant Australian media.


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